strategy consultancy
design & business
design & business
hotels & restaurants
hotels & restaurants
innovation & execution
As leading advisors in tourism and real estate development, we help our clients understand market trends, assess their strengths and weaknesses, innovate in their business, calibrate their investments, plan for the future and create spaces were developing their full business potential.
SERVICES
SECTORS
Hotels & Tourism
Restaurants
Wellness
Residential
Offices
Retail
Hotels & Tourism
+100 hotels opened
+15.000 rooms
+350 projects analyzed
Our global vision of the hospitality business allows us to adapt the investment to the operation and the market position for the product.
We take part on the business development from the feasibility and market studies until the hotel opening. Also, we have experience in early stages of a new hotel brand creation, in expansion processes and in repositioning products and brands.
We have worked for the most diverse segments: luxury or boutique, mid range, economy, hostels, innovative mix-formules or apartments.
Restaurants
+100 restaurants and bars opened
+10 new concepts created
+110 restaurants rebranded
We have collaborated with multinational restaurant companies in the development of their products and their expansion in Spain.
We have managed portfolios of +400 open restaurants, while contributing to the transformation of their business model towards franchising.
Our team has a deep knowledge in developing business models, conceptual innovation, brand development, investment management, feasibility studies and executive planning.
Wellness
+17 sport centers in Spain and Portugal
We have worked with one of the main chains of sports centers and with clients in the health sector.
We understand well-being in its broad sense, from the pleasure of personal care to specialized treatment centers.
Residential
spaces to live and connect
We advise owners, investment funds and ventures in the residential sector to make better use of their real estate assets. Whether in build-to-rent or development and sale models, we optimize your portfolio and help manage your projects.
Our business vision facilitates the design decision making in the conceptual phase and reduces the risk of errors in the project.
Offices
flexible, hybrid and innovative workspaces
Workspaces are increasingly hybrid and demanding in terms of environmental quality and economic performance of real estate.
We define: business indicators, program of uses and surfaces, operational flows, product and service trends, etc.
Retail
+10 innovation projects for retail
Retail banking, fashion stores, beauty shops and mass market
We detect market trends, as well as analyze the customers and processes. We create and integrate innovative solutions for a better experience. We match operational efficiency with a fresh, innovative image.
We create new concepts, help expand existing ones or integrate new brands into an existing portfolio. We have designed products for retail banking, fashion shops, cosmetics and mass market stores.
More about our services
Our projects have always a boutique approach, personalized to our client’s needs. Click here to have a deeper view about our services.
Our Work
Click here to see some of our latest projects and success cases. You can filter our cases either by the client’s industry or by the type of work.
BUSINESSES UNDER TRANSFORMATION
Key moments at the business cycle when we can add the greatest value
CREATION
VISIONARY approach
During the early stage of creation for a business model or product we focus all our strategic and creative skills on the target.
These projects are risky but full of opportunities. Our clients often have to decide among possible different paths, which will determine their future market. And we will be together with our clientes to see the project growing and reach the success.
GROWTH
PLANNER approach
When a consolidated business requieres a change of scale, our analytical skills lead the project in order to ensure a perfect planning and execution.
Process and resources optimization are key factors for the return of the investment. We find the escalable business model more suitable to the client in that precise environment. For that, we apply Lean methologies among other innovative tools.
CHANGE
RENOVATOR approach
Sometimes the competitive environment moves the clients away from their market position, and this forces them to reposition the product. We drive enterprises in mature phases towards new market niches.
In those cases we use a great amount of creative skills in a similar way to the creation phases. We use the client’s resources as a leverage in order to generate a positive cultural change.
OUR CLIENTS
Every time I have the opportunity to share projects with The Innova Room, or to explore ideas, or sometimes just toexchange opinions … I always have the same feeling: that I receive a better point of view, ideas are improved, the reasoning is expanded and there is a focused and professional criteria. Always perfect.
I worked with Monica and she is a great professional. I’d like to highlight her enormous experience, her commitment to the project and the people she works with, and her impulso to always go further, exceeding the expectations.
The Innova Room collaborated closely with us during more than four years, and they played a key role every time we launched a new innovation. They are experts in connecting with the strategic objectives of the companies and in transforming them into tangible business. They get involved from the beginning to the end.
It is a luxury to work with Mónica, both for the value she brings as a professional, and for her personality. She gave us another approach in our market research and her advice that was a key success.
Innovation is using creativity to generate productive changes and a higher value, and that is what I found with Francisco at The Innova Room in Argentina, where we worked together on several projects.
Excellent professionals with great expertise in hospitality, as well as fully updated on trends and new customer needs. They work both with national and international brands, specially those who want to expand their portfolio.
People helping people. Highly recommended!
I had the opportunity to work closely with Monica and it has been a pleasure. It is a very professional team, with a lot of proactivity and positive spirit, and always looking for excellence.
A fantastic team with with whom it is always a pleasure to collaborate, who always provide concrete and well-prepared solutions for each project that arises.
Excellent results every time we have collaborated with them. Great professionals, always with a positive attitude and ready to help. 100% recommendable!
Our organization values the management of The Innova Room very positively. They show their professionalism both in the relationship with clients and suppliers, as well as in quality control, deadlines and costs. Perfect!
I was a collaborator in Buenos Aires, excellent team, leaded by Francisco! They constantly study where the market, leisure and trends are heading, solving the present and preparing it for what lies ahead.
Working with Monica is a always a pleasure; Her professional approach to the different topics covered is always very successful and different, being key in the development of the different proposals worked together.
Professionals to work with is easy. And with a vision of the future more than recommended. I wish you many success.
Developing projects together with The Innova Room is inspiring. Their opinions and proposals go far beyond the project purpose, as they show a 360º strategic vision focused on the success of the business.
The intervention of The Innova Room was decisive to achieve the success of the hotel project, in a very adverse economical situation. We felt accompanied by them at any point of the project with the security that comes with a big expertise.